4.75 Score Odesk Search Engine Optimization Test
Answer June 2014. This blog always
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Question 1: Google displays up to ------------------------ characters of a web pages title tag
Question 1: Google displays up to ------------------------ characters of a web pages title tag
a) 56
b) 60
(Answers)
c) 66
d) 80
Question 2: What is the name of the search engine
technology due to which a query for the word 'actor' will also show search
results for related words such as actress, acting or act?
a) Spreading
b) Dilating
c) RSD
(real time synonym detection)
d) Stemming
(Answers)
e) Branching
Question 3: State whether true or false.
The Yahoo Directory listing is a free service for
commercial sites.
a) True (Answers)
b) False
Question 4: Which of the following statements is
correct with regard to the description meta tag?
a) It
should be about 50 characters in length
b) The
description should not contain the keywords
c) If
the meta description is not included, the search engines will use the meta
keywords for information
d) Google
uses the meta description to generate the search engine results pages (Answers)
Question 5: Which of the following factors have an
impact on the Google PageRank?
a) The
total number of inbound links to a page of a web site (Answers)
b) The
subject matter of the site providing the inbound link to a page of a web site
c) The
text used to describe the inbound link to a page of a web site
d) The
number of outbound links on the page that contains the inbound link to a page
of a web.
Question 6: While grading your website, Google gives
credit to outbound links pointing to authority websites?
a) True
b) False
(Answers)
Question 7: What is keyword density?
a) The
number of times the keyword is used / (divided by) the total word count on page
- (minus) the total words in HTML on the page
b) The
number of times the keyword is used x (multiply by) the total word count on
page.
c) The
number of times the keyword is used in the page description
d) The
number of times the keyword is used in the page title (Answers)
e) The
number of times the keyword is used / (divided by) the total word count on the
page.
Question 8: The following robots meta tag directs
the search engine bots:
<META NAME="robots"
CONTENT="noindex,nofollow">
a) Not
to index the homepage and not to follow the links in the page
b) Not
to index the page and not to follow the links in the page (Answers)
c) To
index the page and not to follow the links in the page
d) Not
to index the page but to follow the links in the page
Question 9: If your site is not appearing in Google
search results because of some unethical SEO practices in the recent past,
a) Abandon
and close your website permanently.
b) Modify
the page contents, make them useful and relevant to the human users, and
request Google to reconsider your site. (Answer)
c) Start
a PPC campaign to get your site included in the sponsored results.
d) It
is better to discontinue the website and shift your WebPages to a fresh website
with a new domain name. (Answers)
Question 10: If you search for the term "iq
test" in the Word Tracker keyword suggestion tool, will it return the
number of independent searches for the term "iq"?
a) Yes
b) No
(Answers)
Question 11: 10 people do a web search. In response,
they see links to a variety of web pages. Three of the 10 people choose one
particular link. That link then has a __________ click through rate.
a) less
than 30%
b) 30
percent (Answers)
c) more
than 30%
Question 12: What is Anchor Text?
a) It
is the main body of text on a particular web page
b) It
is the text within the left or top panel of a web page
c) It
is the visible text that is hyper linked to another page (Answers)
Question 13: Which of the following facts about Alexa are
correct?
a) Alexa
provides free data on relative website visitor traffic (Answers)
b) Alexa
and Quantcast provide information on visitor household incomes
c) Alexa
is biased towards US based traffic
d) Quantcast
only tracks people who have installed the Quantcast toolbar
Question 14: Do search engines such as Google detect
unnatural linking patterns by checking the Class C IP address of the page where
the link to the website originates?
a) Yes
(Answers)
b) No
Question 15: If
you enter 'Help site:www.expertrating.com' in the Google search box, what will
Google search for?
a) It
will open up the Google help pages applicable to www.expertrating.com
b) It
will find pages about help within www.expertrating.com
c) It
will only find page titles about help within www.expertrating.com
Question 16: What is the illegal act of copying of a
page by unauthorized parties in order to filter off traffic to another site
called?
a) Traffic jacking
b) Visitors Jacking
c) View Jacking
d) Page Jacking (Answers)
b) Visitors Jacking
c) View Jacking
d) Page Jacking (Answers)
Question 17: Which of the following statements
regarding website content are correct?
a) If
you have two versions of a document on your website, Google recommends that you
only allow the indexing of the better version
b) Linking
to a page inconsistently does not affect the way Google views the page/s.
Examples of inconsistent linking could be http://www.expertrating.com/page/ and
http://www.expertrating.com/page and http://www.expertrating.com/page/index.htm
c) Syndicating
your content could lead to Google viewing the material as duplicate (Answers)
d) Placeholders
for pages which do not have content are never viewed as duplicate content by
Google
Question 18: Which of the following statements about
the Google Sitemap are correct:
a) Repeated
submission of the Sitemap to Google could be penalized (Answers)
b) It
is possible to create and submit specialized Sitemaps to Google for Video and
Mobile content
c) The
Sitemap acceptable to Google follows an XML format
Question 19: Which of the following statements about
search engine optimization techniques are correct?
a) Making
a keyword bold does not influence the way that the search engine looks at the
keyword (Answers)
b) Websites
with deep linking are looked at favorably by search engines (Answers)
c) search
engine robots follow the first link they find to any particular page and they
do not follow additional links to the same page
d) It
is not a good idea to have the same anchor text for all inbound links as it
could look automated to the search engines (Answers)
Question 20: Some words, when followed by a colon,
have special meanings to Yahoo. What is performed by the link: operator?
a) It
shows all the outbound links from the URL
b) It
shows how many pages of the site Yahoo is pointing to
c) It
shows all the pages that point to that URL (Answers)
d) It
shows URLs with broken links
Question 21: A Hallway Page is used to:
a) Attract
visitors from the search engines straight onto the Hallway Page
b) Organize
the Doorway Pages
c) Help
people navigate to different Doorway Pages
d) Enable
search engine bots to index the Doorway Pages (Answer)
Question 22: What will the following robots.txt file
do?
User-agent: Googlebot
Disallow:/*?
User-agent: scooter
Disallow:
a) It
will allow Google to crawl any of the dynamically generated pages. It will also
allow the altavista scooter hot to access every page
b) It
will disallow Google from crawling any of the dynamically generated pages It
will also disallow the altavista scooter hot from accessing any page (Answers)
c) It
will disallow Google from crawling any of the dynamically generated pages. It
will allow the altavista scooter bot to access every page (Answers)
d) None
of the ahove
Question 23: Which of the following conditions will
Google treat favorably from the 'Relevancy' perspective?
a) The
website offering products and services to the visitors country
b) A
website that provides free content for the related keywords (Answers)
c) Hidden
keywords on the home page matching the search term
d) Image
Alt tags on the home page matching the search term (Answers)
Question 24: How are site maps important for the
search engine optimization process?
a) Site
maps help the search engine editorial staff to quickly go through a website,
hence ensuring quicker placement
b) Google
gives credit to the websites having site maps. The GoogleBot looks for the
keyword or title "Site Map" on the home page of a website.
c) Site
maps help the search engine spider pick up more pages from the website
(Answers)
d) None
of the above
Question 25: Which of the following statements about
Google's technical and quality guidelines are true?
a) It
is advantageous if your web server supports the If-Modified-Since HTTP header
b) If
using dynamic pages, it helps to keep the parameters short and the number of
them few
c) Avoid
using robots.txt to prevent crawling of search results pages or other
auto-generated pages, even if they don't add much value for users coming from
search engines
d) Submitting
new pages of your website at http://www.google.com/addurl.html as soon as they
are online, helps to speed up indexing
Question 26: Which of the following activities could be
looked down upon by Google as per their quality guidelines?
a) Using
automated website submission software
b) Loading
pages with irrelevant links (Answers)
c) Intentionally
adding keywords to the TITLE tags and ALT attributes (Answers)
d) Registering
misspellings of well-known websites
Question 27: What is the term for Optimization
strategies that are in an unknown area of reputability/validity?
a) Red
hat techniques
b) Silver
hat techniques
c) Grey
hat techniques (Answers)
d) Shady
hat techniques
Question 28: What is the main reason for the
effectiveness of optimizing a webpage towards a long tail keyword search?
a) There
are more long tail searches than shorter keyword queries (Answers)
b) Search
engines often pass on long tail searches to lesser known and new websites
c) Search
engines do not pass on long tail search traffic to websites that rank high for
shorter keyword searches
d) There
are fewer websites that have targeted such keywords
Question 29: Which of the following statements about
FFA pages are true?
a) They
are greatly beneficial to SEO
b) They
are also called link farms (Answers)
c) They
are paid listings
d) They
contain numerous inbound links
Question 30: Are RSS/Atom feeds returned in Google's
search results?
a) Yes
b) No
(Answers)
Question 31: Which of the following statements is
correct with regard to natural links?
a) They
are two way links (reciprocal links)
b) They
are from authority websites
c) They
are voluntary in nature (Answers)
d) They
are from .edu or .gov extension websites
Question 32: Google gives priority to themed inbound
links.
a. True
b. False
Question 33: Which of the following statements about RSS
are correct?
a) It
is a form of XML (Answers)
b) tstands
for Realtime streamlined syndication
c) It
is a good way of displaying static information
d) It
is a Microsoft technology
Question 34: Which of the following can be termed as good
keyword selection and placement strategies?
a) Targeting
synonyms of the main keyword (Answers)
b) Targeting
the highest searched keywords only
c) Copying
competitor keywords
d) Five
or more keywords per page (Answers)
Question 35: Which of the following actions could
get you banned by Google?
a) Hiding
text on the webpage (Answer)
b) Stuffing
keywords on the webpage
c) Linking
to sites banned by Google
d) None
of the above
Question 36: What term is commonly used to describe
the shuffling of positions in search engine results in between major updates?
a) Waves
b) Flux
(Answers)
c) Shuffling
d) Swaying
Question 37: All major search engines are case sensitive.
a) True
b) False
(Answers)
Question 38: While optimizing your website it is important
to generate the right type of traffic, how does the Bounce Rate information
help in this regard?
c) By
letting you know the percentage of users who entered the website and then went
on to visit additional pages
d) By letting you know the percentage of users
who entered the website and then left without viewing any other page (Answers)
e) By
letting you know the percentage of users who decided to go back to the source
from where they found your website
f) By
letting you know the percentage of users who left your website within 10
seconds of viewing the first page
Question 39: What will happen if you type the words
'Certification -Networking' in the Google search box?
a) Google
will find the web pages about Certification and also containing the word
"Networking"
b) Google
will find all the web pages containing the words "Certification" and
"Networking"
c) Google
will find all the web pages in which the words "Certification" and
"Networking" appear together
d) Google
will find the web pages about Certification that do not contain the word
Networking (Answers)
Question 40: Search engines do not index some common
words (such as “or”, “and”, “when”, and “in”) within the webpage. What are
these common words called?
a) Barrier
words
b) Non-indexable
words
c) Slow
words
d) Stop
words (Answers)
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